What I have learned so far trying to promote my game

Lessons from launching ToledoVR: keep trailers short, post for North American hours, and wait until the game looks ready.

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What I have learned so far trying to promote my game

Things I’ve learned so far trying to promote my game:

  • Reddit is king
  • People will watch about 15 to 40 seconds of your trailer, so keep it that short
  • Almost all owners of VR headsets live in North America, so post during their daytime and focus on English content.
  • Wait to promote your game until it actually looks good
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